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From the Australian sun to your local Target

We're at Target!

We're a long way from Queensland.

We're bringing 40+ years of Australian SPF expertise, tested under the harshest sun on earth, to more than
600 Target Beauty Studio stores across the U.S.

New shelves, same Australian standard. Your Standard Procedure, now at Target.

Your Standard Procedure, now at Target

Standard Procedure SPF 50 Sunscreen 250ml bottle with a flip-top cap on a reflective surface.

SPF 50+ Sunscreen

Standard Procedure Aloe Vera Gel 60ml travel-size tube with a carabiner clip on a reflective surface.

After Sun Gel

Standard Procedure Lip Balm SPF 50 in coconut flavour with the sunset logo on a reflective surface.

Lip Balm SPF 50+

Find us at Target